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Курсы Complex Development of Tourism Industry

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«Курсы Complex Development of Tourism Industry»



Complex Development of Tourism Industry

О КУРСЕ

The course examines the features, factors and patterns of development of the world tourism industry, theoretical aspects of tourism destination management, features of tourism development in the Soviet Union and modern Russia

ЦЕЛЬ КУРСА

There is an examination of the theoretical and methodological approaches to the tourism's role in economic development of a country, tourism development at the time of an economic slowdown, stressing the specific features ecological and socio-cultural impacts of tourism. Some theoretical aspects of tourism management and tourism planning are depicted. Tourism and hospitality business in Russia and its peculiarities are also studied


ДЛЯ КОГО ЭТОТ КУРС

The course is intended for bachelors and masters studying in the areas of tourism and hospitality, as well as for anyone interested in the development of the service sector, tourism and hospitality, the peculiarities of tourism development in Russia. To complete the course, knowledge of the theoretical foundations of management, marketing and economics is required

РЕЗУЛЬТАТЫ ОБУЧЕНИЯ

  • Take into account the multiplier effect, economiс, ecological and socio-cultural factors of tourism development in the destination

  • Draw up a large-scale plan for the development of the destination

  • Analyze the current situation with the development of tourism in the destination

  • Propose projects for the development of tourism in the territory, taking into account the target segment



ПРОГРАММА КУРСА

  • Factors of the formation of tourism as a mass phenomenon

  • Forecast of tourism development until 2030 and its features

  • Specifics of destination management

  • The life cycle of the destination

  • Features of the ecological, economic and socio-cultural impact of tourism

  • The meaning of the modern term "overtourism"

  • Features of tourism development in the regions of Russia

ПРЕПОДАВАТЕЛЬ КУРСА

Victoria Orlovskaya - PhD, lecturer, UNECON